The Brown Paper Bag Theory - Janelle Zwiren

I learned why one should listen if you want to grow your company. It was taught to me by my first boss, the President of SmithKline.

Janelle Zwiren
  1. Practice the art of listening to someone who tells you they have a big idea. Even if you don’t know them.
  2. Take the call. Answer the letter. Set aside time.
  • Especially if they have credentials in the industry in which you compete.
  • You never, ever know that one day this person might be a competitor or someone who hires you!
  • Believe me…. I have stories of people I worked with — and for — in my career, who ended up hiring me as a consultant.

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